Top Active Matches & Dupes
Exact science-based dupes appear first. When a strict dupe is not available yet, we still show the closest active-match alternatives from the same product category.
Science-Led
NYX Professional Makeup · drugstore
Butter Gloss
Active Match
Active Match: 0%
Closest same-category active match available from the current catalog data.
D49%
No price
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Fenty Skin · indie
Gloss Bomb Stix High-Shine Gloss Stick — Rose Amber
Active Match
Active Match: 0%
Closest same-category active match available from the current catalog data.
D47%
$26.00
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L'Oréal · drugstore
L'Oreal Plump in Gloss Brillant Signature Heighten
Active Match
Active Match: 0%
Closest same-category active match available from the current catalog data.
D47%
No price
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We rank results with INCI-level analysis first, then fall back to the strongest active matches and closest alternatives so every product page still shows comparable options. Fallbacks stay within the same category as the source product, so cleansing balms only surface cleanser dupes instead of adjacent product types. Active Match % measures shared science-backed actives. Formula Similarity % measures total ingredient overlap when full INCI lists are available.